The project was dreamt of as a comprehensive living lifecycle program that combines residential, wellness, entertainment, cultural, tourism, recreational and educational beyond the requested business theme park. The design intent was to transform the district into a neighborhood where a user finds all his living needs as if he is living in a larger cosmopolitan city with many offerings.
The Project was further developed to include districts within the overall master plan, each with an anchor project standing as an iconic stem cell for further growth. Each project took on a dynamic architectural expression, honestly representing the core of its use. Building typologies were challenged to become new hybrids with combinations of uses, promoting a new lifestyle living.
The entire plan is conceived within a vision for a park that balances its urbanity. The park became the stage unto which the building projects overlooked. In some sub-districts the park-scape was stretched deeply into areas where buildings lift up to yield for it at the base. A central retail entertainment spine edges the park and becomes an extension of it as its green roofs meanders and weaves into the park offering a new urban landscape expression.
The entire plan is interconnected and designed mostly around the pedestrian and his needs while resolving traffic flow throughout. Linear parks link all districts and connect the central park to the outer perimeter green belt. Residing in the Business Park District is intended to stimulate the imagination and to promote healthy creative living and working atmosphere.
Location: Amman, Jordan
Client: Amman Municipality
Land Area: 587,000 sq.m
Built-up Area: 3,560,000 sq.m
Project year: 2010